Submitted by David Vogt on December 18, 2006 - 11:05am.
My good friend Chuck Hamilton at IBM is part of a team championing “serious games” and “serious play” as an emerging global business opportunity. The driving vision is that a major part of the world’s economy may be transacted within virtual environments like SecondLife within a generation. In retail, for example, the text-heavy flatness of online shopping will be replaced with bustling, shopper-intensive, clerk-attentive, and product-rich 3D experiences. I’m sure many of these dreams will come to virtuality, but I’m much more interested in how they will come to reality – how our first and second lives will blend productively using mobile media.