Submitted by Pocketcine on February 2, 2007 - 8:30pm.
If you already use the text messaging feature on your cell phone, than you will have no difficulty using “short code.” A short code is simply a number that you can send a message to that is a lot shorter than regular 10 digit phone numbers. It can be used for a variety of purposes, but here I will describe how it is used to retrieve a mobile video file from a remote server to your phone.
An example is a video that Pocketcine produced for Genome BC, the government-funded research organization in the area of genomics. This 400K viral video sits on the Mobile Muse server maintained by Jim Udall, technology director of Mobile Muse. The video features Floyd the Fruit Fly and his attempt to define the term “mitosis.” It is a downloadable viral ad that drives traffic to Genome BC’s education website,
www.gened.ca.
