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Cultural Engagement at the Core

Submitted by Jason Mogus on March 30, 2007 - 7:34am.
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Mobile MUSE has always been about the intersection of mobile innovation and culture. While our mission has been to build a vibrant mobile content industry in BC, our funding priorities have always been to do so with a strong focus on ensuring cultural organizations benefit from this economic growth. This means helping create true collaborations between technology providers and cultural organizations. Not an easy task when you are dealing with bleeding edge research!

I’ve been involved with MUSE since its inception, and was asked to become part of the leadership team for two reasons: to ensure the prototype ideas MUSE developed had a strong grounding in the needs of the cultural community, and to use my background and network in the community to successfully plug community organizations into MUSE.   


Rethinking Business Models for SMS Based Services

Submitted by John Boxall on March 3, 2007 - 12:35am.
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World wide text messaging revenues for 2005 are estimated to be a cool 75 billion USD. To put that in perspective, if text messaging was a country, it would have the 65th highest GDP in the world (sorry Syria). And while we are still waiting for the 2006 numbers to roll in, I'm going to use my amazing powers of deductive reasoning to predict they will be similarly outrageous. Even mobile challenged Canadians are catching on, sending over one million text messages a day. With so much money trading hands over SMS in Canada, is it possible to construct a self-sustaining business model based purely on providing SMS based services?

Mobi-economics: how do we charge? why do we charge?

Submitted by Metrocode on February 19, 2007 - 9:05pm.
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Greetings to all from LK and team metroCode.

As we head into the final stretch of phase II of Mobile MUSE we are being asked to evaluate our performance, synopsize our learning, and come up with at least some educated guesses and at best some solid models for creating a sustainable business from mobile cultural applications.

Back in early December metroCode's tech lead Nick Simon posted a blog entry entitled "Who do we charge?".

Notes from an American Road Trip: Web Junk, Mobile Junk, Carriers, and Barriers

Submitted by Metrocode on December 31, 2006 - 11:23am.
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Happy New Year's eve to all...writing from the road; have been in the US visiting friends and of course watching too much hotel room TV. One of the things that jumped out at me was a show on VH1 called "Web Junk", a television program dedicated to showcasing those weblinks so many of us are sent by a friend of a friend that end up becoming *the* thing everyone is forwarding to ten of their friends, and so on and so on. Truly self-replicating, truly viral.

While watching the the TV show Web Junk i noticed a promo for its mobile counterpart, Mobile Junk, offered via Sprint in the US.

Our Elf-xecutive Director (and cool, free things)

Submitted by Metrocode on December 25, 2006 - 2:35pm.
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Merry Christmas everybody.




I am compelled to blog today as a meme is upon us. For the past two days I have been receiving and sending multiple 'elf yourself' elves. For those who haven't seen this cool little online tool yet, it's at the Office Max website...it was originally sent to me by a friend in the states and within 24 hours everyone was doing it and talking about it. Within seconds it allows you to turn anyone you've got a jpg of...kids, friends, bosses, Osama Bin Laden for that matter, into a good time holiday guy or gal.


It's incredibly charming, ridiculously easy to use, and for our purposes raises questions about low barrier technology, pricing models, and what it takes to get the public 'on board' with new media activities.


Here's a sample, involving someone we all know and love, and trust me, it's worth clicking or pasting the URL into your browser if you must.


http://www.elfyourself.com/?userid=923bbe80002f8ed5c1c01f7G06122420


Just imagine the impact this type of application would have if on mobile devices, if it was this easy to use (it takes less than 30 seconds to create) and was free of charge.
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